America

 

Jean Baudrillard

AMERICA

AN EXCERPT

 

In New York there is this double miracle: each of the great buildings and each of the ethnic groups dominates or has dominated the city- after its own fashion. Here crowdedness lends sparkle to each of the ingredients in the mix whereas elsewhere it tends to cancel out differences. In Montreal, all the same elements are present - ethnic groups, buildings, and space on the grand American scale - but the sparkle and violence of American cities are missing.

Clouds spoil our European skies. Compared with the immense skies of America and their thick clouds, our little fleecy skies and little fleecy clouds resemble our fleecy thoughts, which are never thoughts of wide open spaces ... In Paris, the sky never takes off. It doesn't soar above us. It remains caught up in the backdrop of sickly buildings, all living in each other's shade, as though it were a little piece of private property. It is not, as here in the great capital New York, the vertiginous glass facade reflecting each building to the others. Europe has never been a continent. You can see that by its skies. As soon as you set foot in America, you feel the presence of an entire continent - space there is the very form of thought.

By contrast with the American 'downtown areas' and their blocks of skyscrapers, la Défense has forfeited the architectural benefits of verticality and excess by squeezing its high-rise blocks into an Italian-style setting, into a closed theatre bounded by a ring-road. It is very much a garden à la française: a bunch of buildings with a ribbon around it. All this has closed off the possibility that these monsters might engender others to infinity, that they might battle it out within a space rendered dramatic by their very competition (New York, Chicago, Houston, Seattle, Toronto). It is in such a space that the pure architectural object is born, an object beyond the control of architects, which roundly repudiates the city and its uses, repudiates the interests of the collectivity and individuals and persists in its own madness. That object has no equivalent, except perhaps the arrogance of the cities of the Renaissance.

No, architecture should not be humanized. Anti-architecture, the true sort (not the kind you find in Arcosanti, Arizona, which gathers together all the 'soft' technologies in the heart of the desert), the wild, inhuman type that is beyond the measure of man was made here - made itself here - in New York, without considerations of setting, well-being, or ideal ecology. It opted for hard technologies, exaggerated all dimensions, gambled on heaven and hell ... Eco-architecture, eco-society ... this is the gentle hell of the Roman Empire in its decline.

 

 

First published as Amérique by Bernand Grasset, Paris 1986. Published by Verso, London 1988. This translation by Verso.  

With thanks to Verso.

 

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